Thursday, January 25, 2007

Download a movie or get a parking ticket? Which is Worse?

Since the birth of Napster, internet piracy has run rampant with a slew of movie, television and music downloads. Free downloads has become one of the most common searches online, deeming itself as an admissable action due to its following. From a study taken by Canada's Solution Research Group, most Americans regard the illegal downloading and distributing of Hollywood movies as something on par with minor parking offenses.

In the groups latest Digital Life America survey they said that only 40% of Americans polled agreed that downloading copyrighted movies on the Internet was a "very serious offense." Oddly enough, 78% of respondents who said shoplifting a DVD from the local video store was a very serious offense.

"There is a Robin Hood effect. Most people perceive celebrities and studios to be rich already and as a result don't think of movie downloading as a big deal," said Kaan Yigit, study director at Solutions Research Group.

The Digital Life America survey found that 59% of Americans polled considered "parking in a fire lane" a more serious offense than movie downloading.

Yigit finds a logical solution to the problem is for a compromise to be made between existing movie downloading sites and new voyeurs to the market where a flexible pricing can be reached in order to entice consumers to download rather than steal.

"Otherwise file-sharing will continue to thrive," he said.

Thanks Hollywood Reporter!


No comments: